Vigon International, a privately owned manufacturer and supplier of high-quality flavor, fragrance, and cosmetic ingredients, located in East Stroudsburg, PA, has announced the completion of a branding refresh, for a new look that highlights its 15 years’ past and present, while moving ahead with a dynamic future. These changes include the development of a new company website (vigon.com), which has been designed to provide a user-friendly experience with improved navigation and functionality.

An accompanying new ad campaign focuses on what Vigon says are its key strengths: superior service; quick turnaround; broad product offering; and comprehensive manufacturing and toll processing capabilities. The company’s new tagline is “Passion for Simplicity.”